About Marketing Agency Insider

Developed by The Marketing Agency Blueprint author, Paul Roetzer, Marketing Agency Insider is the hub for marketing agency news, information, resources, training, education and engagement. The website and academy are dedicated to building a more open and collaborative agency ecosystem for:

  • Advertising agencies
  • Brand development agencies
  • Content marketing firms
  • Copywriters
  • Digital/interactive marketing agencies
  • Graphic design shops
  • Inbound marketing agencies
  • Marketing communications firms
  • Marketing consultants
  • Public relations agencies
  • Search engine optimization firms
  • Website development firms

Site Features

  • Subscribe to the Marketing Agency Insider blog, serving up a mix of original and curated content, industry news, interviews, case studies and more. Send us your thoughts and ideas about topics you would like to see included in upcoming posts.
  • Learn more about The Marketing Agency Academy, an in-depth, and interactive, education and training program designed to accelerate industry transformation. The Academy curriculum mirrors and expands upon The Marketing Agency Blueprint concepts and processes through live and on-demand webinars, and original content. Register to receive information on upcoming events. 
  • Join the Community. You can connect through MarketingAgencyInsider.com, or visit us directly on Twitter, LinkedIn and Facebook.

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Marketing Agency Insider is brought to you by PR 20/20

PR 20/20 is a Cleveland-based B2B inbound marketing agency that uses content marketing, PR and automation to generate, nurture and convert leads. We were HubSpot’s first agency partner in 2008, and the model HubSpot used to build its VAR program that now includes more than 3,400 agencies worldwide and generates an estimated 40% of its revenue.

PR 20/20 has provided consulting and services to hundreds of companies since its founding in 2005, with specializations in insurance, manufacturing, professionals services, and technology.

PR 20/20’s founder and CEO, Paul Roetzer, is the author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); creator of the Marketing Artificial Intelligence Institute, Marketing Score and point pricing; a regular contributor to leading marketing industry blogs; and a frequent speaker on marketing talent, technology, strategy and performance.