Account management carries enough challenges on its own. But what about when it also carries more than one passport?
With tools that make it easy to collaborate and communicate, agencies are better positioned than ever to serve international clients across time zones. However, the relationship’s logistics still may pose a few challenges for account managers.
How do you set expectations, clearly communicate, manage projects and deliverables, and stay on the same page when your client is a world away?
Don’t sweat it. With just a few tweaks to your account management practices, you’ll set yourself and your clients up for success—no matter which time zone they live in.Read More