• Point Pricing Basics: Q&A on Setting Up Your Own Value-Based Pricing System [Session 1]

    August 14, 2018

    Presented by HubSpot, Point Pricing for Agencies is a three-course, on-demand series featuring more than a dozen exclusive resources, including pricing strategy documents, tools and templates that your agency can use to establish, launch and evolve its own point pricing model. Now that you’ve taken a deep dive into the origins of po…Read More

  • Points: A Different Approach to Agency Pricing [Podcast]

    June 19, 2018

    While at the Intelligent Content Conference, our CEO Paul Roetzer (@paulroetzer) had the chance to sit down with Jeff Julian (@jjulian), CEO of Squared Digital, co-founder of EnterpriseMarketer.com, and author of Agile Marketing: Building Endurance for your Content Marketing Teams. The two talked about PR 20/20’s point pricing model i…Read More

  • Stop Selling Hours, Start Selling Value [Video]

    January 4, 2018

    This post originally appeared on the Databox blog. Databox pulls all your data into one place, so you can track performance and discover insights in real-time. In the agency world, we’re all familiar with the dreaded billable hour. I discovered early in my career that the billable-hour model was deeply flawed and agency-centric. A…Read More

  • Introducing the Client Services Webinar Series

    August 24, 2012

    In February 2012, Marketing Agency Insider presented the Blueprint Series, offering a deep dive into concepts and processes from The Marketing Agency Blueprint. Following the Series, we asked attendees: What agency topic areas are you most interested in for future content? The overwhelming top choice: client services.

    Based on this feedback, we are excited to bring you: The Client Services Series: A Year in the Life of a Hypothetical B2B Account. This seven-part webinar event provides an immersive experience in account management, retention and growth. Download the full event guide for session details.

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  • Last Day to Register for The Marketing Agency Blueprint Webinar Series

    January 31, 2012

    The Marketing Agency Blueprint Series Presented by HubSpot is an interactive five-part webinar event built for agency leaders and freelance professionals. Registration is open through Jan. 31, 2012 at 8:00 p.m. EST.

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  • Introducing The Marketing Agency Blueprint Webinar Series Presented by HubSpot

    December 5, 2011

    This interactive five-part webinar event is built for agency leaders and freelance professionals who are looking to transform and thrive in the coming age of marketing services. The series will be conducted live every Wednesday in February 2012 through GoToWebinar. Register today.

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