• 4 Agency Management Trends to Follow in 2017

    By | February 17, 2017

    Proper agency management ensures the firm is profitable, clients are happy and the right talent is in place. The new year brings the opportunity to refresh your management strategies.

    Below, I highlight some key trends to consider.

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  • 6 Ways to Advance Agency Talent

    By | December 5, 2016

    Advancing talent at your agency is a vital piece to helping professionals grow. Without a core professional development plan in place, it may be difficult for individuals to expand their wings and fly. By providing them with the right resources and opportunities to grow, you can help them become strong, hardworking and even more talented i…Read More


  • 5 Tips to Always Hit Client Deadlines

    By | September 27, 2016

    Client deadlines. Two words that can make you break out in a sweat without proper planning. 

    To paint a picture: it’s the first of the month and the to-dos keeping piling in. You sift through them one-by-one, but they never seem to end. It soon becomes difficult to imagine how you will accomplish each one by its respective deadline.

    As you know, meeting client deadlines is a vital piece to agency operations, but getting there can be tricky—especially when juggling multiple accounts.

    So how can you ensure deadlines are met, and team members and clients are satisfied?

    Let’s look at some best practices for success.

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  • How to Help Agency Interns Become Marketing Rockstars

    By | August 30, 2016

    Internships are a great way to gain experience and knowledge that can help fuel your future career. Having been an intern myself at PR 20/20, I found immense value in learning from several hardworking and passionate mentors at the agency. More recently, I had the opportunity to become a mentor to a new intern and knew how critical it was …Read More


  • Why Every Young Agency Pro Should Invest in a Mentor

    By | June 30, 2016

    Starting off as a young professional in the agency world can often be intimidating, especially if it’s your first job right out of college. Fortunately, I’ve got a quick (and super helpful) tip for you that can help ease those nerves of yours. Invest in finding the perfect mentor and then nurturing that relationship. Intereste…Read More


  • How to Prepare for Your Agency Performance Review

    By | May 3, 2016

    Performance reviews, whether quarterly, bi-annually or annually, can be intimidating.

    But, with the right preparation, they don’t have to be.

    I found these tips to be extremely helpful when preparing for performance reviews and couldn’t help but share.  

    When getting ready for your next review or feedback meeting, follow the five steps in this post.

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  • How Positivity Can Boost Your Agency Experience

    By | April 6, 2016

    Let’s face it – we all get stressed or frustrated at work sometimes, which can put a major damper on your day or even your overall agency experience.

    So how can you make sure you are getting the most out of your time at your agency?

    Think positive.

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  • 3 Reasons Your Agency Needs a Book Club and How to Start

    By | January 28, 2016

    Did you know that book clubs can expand beyond leisurely get togethers with friends and family? Implementing an agency book club can be a great way to help improve employee relationships, spur creative ideas and reach professional development goals.

    Outlined in this post are key benefits from having an agency book club and how you can start your very own today.

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  • Nurturing Talent Beyond the Workplace: Five Lessons Learned

    By | January 7, 2016

    Extracurricular activities are a great way to express your creativity and unwind after a long day at work. But did you know that nurturing talent outside the workplace can help how you perform on the job as well?

    A study from San Francisco State University found that professionals that engage in creative hobbies performed 15-30% better at work.

    Photography has been a passion of mine ever since I can remember, and a few years ago, I took my hobby to a whole new level by starting a small, side photo business. Not only has this challenged me to become a better photographer, but it has challenged me to be a better agency professional as well.

    Below are key lessons I have learned over the years as a result of expanding my passion of photography and how I am able to apply them to my work at the agency.  

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  • Boost Your Talent Pipeline From Qualified to All-Star Status

    By | July 9, 2015

    Employees are the golden stars of your agency—but they don’t achieve that status by chance.

    Finding outstanding candidates for your agency takes time and proactive planning. It should never be an impulsive decision. Throughout the hiring process, look for the best of the best, and don’t settle for less.

    Boost your talent pipeline with these four tips.

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